Digital Marketing

Go Hyper Local. How? Lets Learn from Google
Digital Marketing, Technology

Go Hyper Local. How? Lets Learn from Google

Learning, unlearning consumer behavior can be deeply confounding.In a data-driven digital world, getting hold of the minuscule bits of compelling user needs can make or break your marketing campaign.The finer the moments are, trickier it gets for SEO experts to optimize the website content to rank better in Google.Wondering what are these moments that have captured the fancy of Google? Google defines these micro-moments as “critical touch points within today’s consumer journey, and when added together, they ultimately determine how that journey ends”.These moments can be as trivial asWhich is the nearest Cafe coffee Day near me right now? How many Math Home tutors are near my house? How many pet shops are near my sector?The next thing to do: Bring your smartphone out ...